Time to Optimize Your Drive-Thru?

Drive-thru operations have changed a lot in the last months and traffic is now higher than ever before—some chains have grown their drive-thru business to 90% of sales. As the industry continues to adapt to contactless service, we are sure to see drive-thru sales remain far above the industry average. Is your drive-thru embracing the increase in traffic or struggling to keep up?

Start with a Quick Evaluation

Drive-thru restaurants designed and operated properly can help increase capacity. Review your drive-thru to identify opportunities for improvement and maximize your bottom line.

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How Can Your Drive-Thru Better Adapt for Contactless Service?

Touch-free service, social distancing, and contactless ordering are now industry must-haves. When adapting to contactless service for a safer drive-thru experience for everyone, consider the following:

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  • Have you added parking spots for curbside pickup only? How about mobile order pickup?
  • Are you tracking and measuring service times for pull-forward, curbside pickup, mobile ordering, and delivery drivers?
  • Have you considered implementing face-to-face ordering, where team members are positioned outside to take orders from a tablet to greet and assist customers quicker?
  • Is your store ready to accept Google Pay, Apple Pay, and other touch-free payment options?

How’s Your Crew Doing?

A well-equipped and trained crew will be better prepared to deliver superior drive-thru results. When checking in with your crew consider the following:

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  • Are all team members following social distancing guidelines and CDC protocols, like using face masks and gloves?
  • Is your crew using best practices for cleaning and sanitizing HME equipment?
  • Are you fully staffed during the busiest dayparts?
  • Do you have equipment that your crew needs to be trained on?
  • Are you providing refresher training on service time goals and contactless service basics?
  • Is your team motivated and engaged or can your store benefit from some fun competition and contests?
  • Are you regularly recognizing and rewarding your team for a job well done?

Are Your Headsets and Timers Working Properly?

With a surge in drive-thru traffic, your equipment must be in excellent shape. As you inspect your equipment, consider the following:

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  • Are you using HD audio so both your customers and crew hear each other clearly and you get the order right the first time?
  • Are you scheduling reminders on your NEXEO | HDX system to automatically remind your crew to wash their hands, clean their workstation, refill the sanitizer solution, and more?
  • Are you utilizing historical performance reports to identify opportunities for improvement for all your stores?
  • Are you stocked up on accessories like headset batteries, and especially ear foams and earpad covers?

View a PDF version of this checklist

Whether you need help with crew training, upgrading your equipment, or adding curbside and mobile pickup, our team is ready to help you optimize your drive-thru operation.

Looking to optimize your QSR operation? We can help.

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